L'Entreprise altruiste - Isaac Gertz & Laurent Marbacher
- In french. First published in 2019 (e-book).
What if giving unconditionally was the key to success in the economic field? The authors set off to meet an almost unknown universe: that of altruistic companies (in France, Scandinavia, the United States, Japan ...) to understand their convictions, their trials and the radical transformations that they operated. Who are they ?
-> "In the track of Gertz' previous books, this one adds an ew light on some quite uncommon business philosophy and models. An interesting approach to match with the CSR expectations of newer employees, in todays' world."